In 2002, the independent portal ReitsportNews.at was founded and the stream of users was enormous.

Over the years, a multilingual editorial team developed and started cooperations with photographers, journalists, organizers, sponsors and equestrian federations. ReitsportNews turned into a success story. The website about equestrian sports evolved into a central information platform for the equestrian community in German-speaking countries.

In 2013, ReitsportNews was merged into the crossmedia group UPPERCUT. That was the first important step towards internationalization and technological leadership.

The newly developed and highly unique portal EQUESTRIAN WORLDWIDE – EQWO.net was created by combining the worldwide contacts that were built over the years, the flexibility, the editorial team, the individuality of the news and the know-how in equestrian sports as well as the technical competence of the UPPERCUT group.


Central elements of the new platform are international equestrian events, the on-demand video portal EQWOtube, the motion pictures of EQWOtv and EQWOworld with databases for the global equestrian community. But behold: there is a lot more coming at EQWOworld! There is a big team working on innovations for the future that will develop over the course of the next months and years.

EQWO.net is not only a news, data and video portal but also an independent platform for special topics like horses & kids. A way to support the youngest riders is the patronage of the EQWO.net Ponycup, which is held during Austria’s most prestigious Show Jumping events.

The EQWO.net team always focuses on being up-to-date, independent and global thinking !

Because we all live by the same motto: horses are our passion!

EQWO.net is a brand of the cross media consortium UPPERCUT that has its headquarters in the Technologypark Lakeside in Klagenfurt/Austria.

About the UPPERCUT group


The UPPERCUT group is a successful combination of technical competence and the latest technological equipment. A combination that established the name UPPERCUT in Austria and beyond.

UPPERCUT is working in the areas of advertising, PR- and event management, streaming & media technology, 3D animation & visual effects, software development, project- and product development in tourism as well as motion picture in all its facettes: film and imagefilm production, live broadcasting in HD up to TV documentaries, reports and format development. The synergies of movie making, 3D animation, graphics and web opens up a door to the media world of the future.

UPPERCUT acts in a constantly growing multimedia network und can rely on more than 40 experts in their field within the company.

On locations in Austria, Germany and The Netherlands UPPERCUT is working on projects for a growing string of customers.